News - Compliance

    State Regulators Form Bipartisan Consortium to Protect Consumer Privacy

    Convoso
    3 min. read

    We aim to highlight the importance of due diligence in lead campaigns and to keep our customers and industry associates up-to-date with the compliance news reported for our industry. The following article is reprinted here for our readers, courtesy of our legal partners Mac Murray & Shuster.  

    Read on to learn more about the Consortium of Privacy Regulators, a bipartisan effort to safeguard the privacy rights of consumers.

    State privacy regulators join forces with new privacy alliance

    By Aaron Parry 

    A bipartisan group of eight state privacy enforcement authorities has formed the Consortium of Privacy Regulators to streamline the implementation and enforcement of state privacy laws. Participating members include the California Privacy Protection Agency and Attorneys General from California, Colorado, Connecticut, Delaware, Indiana, New Jersey, and Oregon.

    While privacy regulators have worked together in the past, the formal creation of the Consortium group represents a significant step toward a more collaborative and consistent approach to privacy regulation in the face of a growing patchwork of state laws. The regulators have signed a memorandum of understanding (MOU) that outlines shared goals, including coordinating enforcement actions, facilitating ongoing discussions on privacy law developments, sharing expertise and resources, and advancing consumer protection consistently across jurisdictions.

    What this means for businesses

    There is a large overlap in core consumer rights and business obligations amongst state privacy law, including requirements around data security, transparency, and accountability and the right for consumers to access, correct, delete, and opt out of the sale of their personal data.

    This alignment gives the Consortium a practical foundation to pursue multi-state enforcement actions, potentially raising the stakes for companies operating in more than one of these jurisdictions.

    What can businesses expect?

    • Higher Enforcement Risk Across States

    Previously, enforcement actions were primarily confined to individual states. Now, businesses may face coordinated investigations or penalties across multiple states for similar violations.

    • Increased Need for Compliance Consistency

    With regulators sharing insights and enforcement strategies, inconsistent compliance efforts may be more easily flagged. Businesses should consider a uniform privacy compliance strategy that meets or exceeds the most stringent requirements across participating states.

    • Proactive Privacy Governance Is a Must

    Regulators are focusing on real-world privacy harms, including misuse of sensitive personal data such as health data, geolocation, and children’s information. If your business collects or processes sensitive data, top priorities should include proactive risk assessments, transparency in consumer representations, clear retention policies, and staff training.

    What comes next?

    This move also signals potential momentum toward more harmonized state-level enforcement and, possibly, a broader push for federal privacy legislation. Businesses that take action now to standardize their privacy programs across state lines will be better positioned as regulatory landscapes continue to evolve.

    To stay ahead, companies should review and align their privacy policies and practices with the most stringent applicable laws, monitor updates from regulators for shifts in enforcement priorities, ensure their data governance and recordkeeping can withstand cross-jurisdictional scrutiny, and invest in privacy-by-design approaches for new products and services.

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    DISCLAIMER: The information on this page and related links is provided for general education purposes only and is not legal advice. Convoso does not guarantee the accuracy or appropriateness of this information to your situation. You are solely responsible for using Convoso’s services in a legally compliant way and should consult your legal counsel for compliance advice. Any quotes are solely the views of the quoted person and do not necessarily reflect the views or opinions of Convoso.

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